Company News
Pershing unveils new Owner Set by Poltrona Frau and celebrates the first 10 years of partnership between the two icons of Italian design and craftsmanship.
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Ray White Marine
December 5, 2017
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2 min read
The set of suitcases and accessories in Pelle Frau "Meteorite" leather, created exclusively for Pershing, kicks off the initiatives to mark the tenth anniversary of partnership that was also celebrated at the Cannes Yachting Festival 2017 with Pershing 9X. The Fleets new coupé, with a wealth of furnishings by Poltrana Frau, features helm station co-design by the two companies.
Mondolfo (PU), 05 December 2017 - In 2007, the renowned Italian furniture and interior design brand Poltrona Frau made its Déebut in luxury yachting as a partner of Pershing. The then latest addition to the fleet, Pershing 72, amazed enthusiasts with its fabulous interior design and a new, futuristic helm seat with grey leather upholstery. The entire project was the product of collaboration between the technicians of the two companies, both located in the heart of the Marche region, in Mondolfo and Tolentino.
It was the beginning of an unprecedented partnership not only in the yachting world but also in the Italian industry as a whole.
As everyone knows, sailing a Pershing is more like flying a fighter jet or driving a formula 1 race car, so why shouldn't the level of comfort in the helm station be just as extreme?
Over the last 10 years, the two brands have developed a unique partnership, skilfully combing Pershing performance with Poltrono Frau style. This highly successful pairing reached its 10 year milestones in 2017, and to celebrate their long standing and fruitful collaboration, Pershing and Poltrono Frau introduced some major new additions to their range in the latest edition of the Cannes Yachting Festival 207, one of the worlds leading yachting events.
The Show saw the unveiling of the new Owner Set for Pershing yacht owners, a magnificent collection of one-of-a-kind suitcases, bags, trolley bags and other accessories made entirely in Pelle Frau "Meteorite" leather and created exclusively for Pershing.
The stylish range of accessories was crafter by Poltrona Frau using top quality natural grain leather and designed with the idea that these unique accessories would express some of the brands key elements
: speed, dymanism and innovation.
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